Evolving Dulcolax across multiple touchpoints – As a well-established name in digestive health, Dulcolax required creative that balanced clinical credibility with everyday relevance. Think Creative supported the brand across a wide spectrum of work, including refreshed packaging design, in-store POS, digital advertising, and healthcare professional detail aids. Our integrated approach ensured consistency across consumer and professional channels, reinforcing brand trust while modernising its visual language. From pharmacy shelves to digital screens, we helped Dulcolax maintain its strong market position with clear, confident communication that spoke to both long-time users and new audiences.