Lovima is one of the first over-the-counter contraceptive pill brands in the UK, marking a significant step in accessible reproductive healthcare. We have provided the brand with a wide range of marketing collateral aimed at educating pharmacists, including digital detail aids, promotional items, packaging, POS materials and advertising. Our work has helped establish Lovima as a trusted resource for healthcare professionals, strengthened its presence in pharmacies, and ensured key messages are communicated with clarity and impact.