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WH Smith Manchester Piccadilly

The Brief – Takis wanted to make a bold visual statement in a high-footfall location. For this activation, we created vibrant window graphics at WH Smith Manchester Piccadilly that captured the fiery, adventurous personality of the Takis brand, turning passersby into curious snack fans.

Plot Twist! New Brand Guidelines

With Takis’ new brand guidelines in hand, our challenge was to translate their refreshed visual identity into a high-impact retail presence. We designed vibrant, eye-catching window graphics for WH Smith Manchester Piccadilly that brought the brand’s fiery colours, sharp angles, and bold personality to life. Every element of the installation stayed true to Takis’ new visual language, ensuring consistency across all touchpoints while maximising visibility in a busy, high-traffic location. The result was a striking, brand-led activation that reinforced Takis’ identity and captured attention from commuters and shoppers alike.